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Deb McCain | Principal

Deb has a Masters Degree in communications from the London School of Economics. After starting a career in Ontario politics and working her way through several international communications firms including Hill & Knowlton, Deb moved into publishing and media, joining the inaugural teams at Inside Entertainment and FQ Magazine. With a specialty in lifestyle and personality driven publicity, Deb started her namesake firm in 2004.

Which talent would you most like to have?
To fly. Or to play music by ear.

What is your idea of happiness?
A job well done, a family well fed, and a glass of white wine in hand.

What is your motto?
Under promise and over deliver…in everything from clients to kids! I’ve also had pretty good luck with “treat em mean, keep em keen".

Who are your favourite writers?
David Sedaris, Margaret Atwood, Davis McPherson

If you could change one thing about yourself, what would it be?
I would actually be Superwoman. All cape…and capabilities.

Matt McPherson | Operations Manager

Matt manages operations for DMC, ensuring robust systems are in place to service clients efficiently and effectively. He brings a wealth of experience in corporate development, strategy, operational planning and management to the team. He wears his nerd stripes discreetly, keeping pace with the latest technologies, tools and media platforms. Matt has worked with dozens of start-ups and early stage companies, helping entrepreneurs focus on market positioning, profitability and growth and he previously co-founded Toronto-based Infonaut Inc. where he also served as COO. He holds BScH in Psychology from Queen’s University and a Master of Information Studies from the University of Toronto with a specialty in Knowledge Media Design.

Which talent would you most like to have?
Stopping time.

Where would you like to live?
Exuma, Bahamas with a winter hideout in Telluride, surfing and snowboarding in two paradises.

Who is your favourite hero in fiction?
Obscure maybe, but it would be Goto Dengo from Cryptonomicon. Resourceful and brilliant with unlimited resolve in the face of impossible situations.

What is your motto?
Keep your head up and your stick on the ice. It’s useful in life and in hockey.

Who are your favourite writers?
Stephenson, PK Dick, Borges, Herbert, Vonnegut. And Davis McPherson also.

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